Promoting Again??!!

And so begins the first full week of 2014. There is so much I have reflected on for 2013, but a few things that struck me as surprising. I decided to start promoting again. And the reaction was confusing. There were some who were excited, and then there were others (namely my family) who were like why? Why do you want to start doing events again? a) You have a job. b) Aren’t you a bit too old to be promoting. c) The scene is dead. No one does parties anymore. d) Aren’t you too old? And then was New Years. Although the event was not as successful as I would have liked, it convinced me of one thing. There is a need for desi events, but not for all desis. There were some there who were absolutely miserable, and then the majority who had a blast. So why do desi events? Became I am a fan of desi music. I am not a FOB (well maybe I am), but I am a fan of music from my country. If that is a badge of disgrace, then so be it. I am doing events to bring the groups and producers I enjoy. It’s my party. and that’s what I want to do. So if you don’t like Panjabi MC or Mickey Singh or Jassi Sidhu or Dhol Nation or Sandeep Kumar, then maybe, just maybe, you have no love for great music made by our own. And you know what, that’s OK. Just don’t tell me I shouldn’t be promoting. Because it’s easy to criticize, but extremely hard to do.